If your business is to be successful, you really want a memorable toll free number. It’s easy to see why this is an important issue. Suppose a potential customer hears your radio commercial as they are driving to work in the morning. They are interested in your service but are unable to write the number down. Having a memorable toll free number, or a vanity number will make it easy for them to remember. The most memorable toll-free numbers are vanity numbers.
Vanity Numbers Explained
Vanity numbers are ones which are converted to words, making them more memorable than numerical phone numbers. For example, consider the effect of 1-800-COOKIES, or 1-855-FASTCAB; it’s obvious what the companies are selling. Studies show that compared to numerical phone numbers, vanity number produce a 75% higher recall. There is a reason why vanity numbers which use words are much easier to remember; it’s got everything to do with the way your memory works.
When an individual hears or sees a new phone number and wants to remember it, they use the “voice” in their head to repeat it over and over so it will be retained. Unfortunately, this is not a very reliable strategy because if you are suddenly distracted, the number will be easily forgotten. Also using repetition to remember numbers, even when it is successful, will only last for the short term. This is because numbers without context are not meaningful enough for our memories to retain. However, a number which is linked to words becomes much more meaningful and therefore easier to remember because of the association.
Association is a technique the mind uses to connect a new piece of information to something that is already known. For example, the four-digit number 1066 will be easy for a British history buff to remember because it is the date of the famous Battle of Hastings. While most people find it almost impossible to remember a series of random numbers, it’s much easier to remember words. This is why vanity numbers work so well; they create an association.
How to Choose a Memorable Toll-Free Number
Picking a memorable toll free number that has an association with your business may seem simple until you actually try to find one. Many of the vanity numbers which have perfect matches, such as 1-800-FLOWERS and 1-800-MATTRESS are already in use. So, if you want a memorable toll free number for your business, how do you go about it? Your first step should be calling a toll free number service provider, such as Global Call Forwarding. They will let you know if your choice of number is available. If your 1-800-CHOICES number is not available, don’t be disheartened. It may be available with a different prefix. Although the 1-800 prefix is the most widely used, there are now other, newer prefixes, such as 855, 866, 877, and 888.
Shared Vanity Numbers
Although many large companies use vanity numbers, small companies often make use of them too. This opportunity is made available to them through shared use routing. This technology was developed during the 1990s, and it enables companies in different regions of the U.S. to share the same memorable toll-free number. For example, dialing 1-800-TREE-GUY may get you a different landscaping company depending on which area you’re calling from. This works because the company from which you buy the vanity number routes the calls based on the callers’ area code.
Some Of The Most Memorable Toll-Free Numbers
You’re probably familiar with some of the most popular memorable toll-free numbers out there, such as 1-800-MATTRESS, 1-800-FLOWERS, and 1-800-CONTACTS. But here is a list of other memorable toll-free numbers that are clever or funny.
1-800-GO-FEDEX: How could you possibly forget this one? It goes without saying.
1-800-HURT-NOW: This is a popular toll-free number for a personal injury attorney network which operates throughout the U.S.
1-800-BEACHES: This is a winning toll-free number for a popular travel agency.
1-800-905-GEEK: If you need your IT or computer problems fixed in a hurry, Geeks on Call will be there to help you.
1-800-GIANT-MEN: This memorable vanity number connects you to the Gentle Giant Moving Company.
1-800-VIRUS-NO: McAfee helps you say no to computer viruses with this memorable number.
1-800-JUNK-USA: If you need your junk hauled away, this number will put you in touch with College Hunks Hauling Junk.
1-800-44-STORE: What else could this number be for other than Public Storage?
These are the kind of numbers that not only help clients remember them but also give respect to the company because they are there at the forefront of the clients’ mind just when they’re needed.